On the blog

Are you ready to show off your team spirit in style? Whether you've been cheering for the Lions since the beginning of time (well, maybe not that long) or you're a newbie to the fan club, we've got you covered with the perfect game day looks that will make you the envy of the tailgate party! Uniq...

Are you ready to shop 'til you drop and have a blast with your bestie? Well, mark your calendars because on June 14th and 15th, Bay City, Michigan is the place to be for our Summer Boutique Crawl! What's the Buzz? Nine amazing shops are participating in this event, some will be offering incredibl...

Are you tired of fast fashion that falls apart after a few wears? Look no further than Ferne, where quality is our middle name (not literally, but you get the idea). We take pride in curating a selection of clothing, accessories, and gifts that are not just trendy for a season, but will last you ...

Festival season is upon us, and it's time to bring out your inner boho babe and dance like nobody's watching (even though everyone totally is). Whether you're hitting up Coachella, Bonnaroo, or your local music fest, you'll want to look and feel your best while you're grooving to the music. Here ...

So, you've got your plans set for St. Patrick's Day - whether you're hitting up the local bars, hanging out at a friend's house, or joining the parade in Downtown Bay City. But what about your outfit? Don't worry, we've got you covered with some shamrockin' inspiration! 1. Classic Emerald Blouse ...

Happy season of love- today and everyday! Galentine's Day is here, and it's the perfect time to celebrate the amazing women in your life. Whether you're single or in a relationship, Galentine's Day is all about showing love and appreciation for your girl gang. So, grab your besties and get ready ...